Friday 8 April 2016

Final Improvments

Front Cover

Contents Page
We were given this exercise as an extra blog post, we were all given coloured tags: Red - Level 1, Yellow - Level 2, Green - Level 3 and Blue - Level 4 (lowest to highest.) Being assessed on our front cover, contents page and feature article, by our peers and helping us improve on the work we thought ourselves were classed as finished. These tags were placed on the page to help us reflect on the improvements we needed to make.
 
As you can see this is my first draft of my magazine and all the improvements I had to make made my media product look more professional and it contained all the requirements of the media conventions.

Friday 26 February 2016

Evaluation Questions

1)    In what ways does your media product use, develop or challenge forms and conventions of real media products?
 
My music magazine uses a variety of codes and conventions of real media products. For example, my masthead is a very typical convention of a magazine. The point that it is big and bold makes it stand out, also the colour pink contrasted on the blue background puts more emphasises on the title as they are two different colours. The font, size and colour of masthead would ideally be specific to my theme. This is helpful as it can be easily recognizable and can be linked with other brands.
Furthermore, my media product has a simple colour scheme. I decided to only use pink, blue, black and white to make it look more sophisticated. I didn’t want to use too many bright colours as they would clash and I didn’t want to make a typical pop music magazine.
 
My cover star uses direct address with the audience. This is common convention used in the magazine industry as it allows the front cover to be more personal – it is as if the cover star establishes relationship with the reader. Ideally, A-J; my cover star is very famous and so he and attracts a bigger audience due to his reputation and fame. Readers may also look up to him as an idol since he is rich and well known, people may want the same lifestyle as him therefore A-J needs to portray it in a way that compliments him; they may be able to relate to him due to his contextual story.
 
My pug and skyline on my front cover are also a typical convention of a media magazine. They both add value to the magazine as it pulls some attention away from the cover star and show the reader what other content is available in the magazine. This way, the market and circulation is increased to not just A-J’s fans as the pug and sky-line advertises other artists. This is also another way to gain more attention to the magazine, some readers may not like A-J but prefer another artist mentioned on the front cover, this way the magazine is still put in use.
 
In my feature article, I set A-J on the left hand side. As an English audience would read from left to right, his picture would be the first thing a reader would see on the page. I also put in a stand first to induce the reader to read the feature article and my drop cap is also another typical convention of a magazine; it allows the reader to be focused to where the article starts.
 
I also advanced and modified many conventions so that they could be used more effectively for my media product. For example, I decided to make my strap line catchy. A strap line would be a straightforward sentence describing the magazine, however I decided to use ‘2015 IN REVIEW: ALL THAT WAS COOL, CRAZY & CLASS’ and placed it above the masthead; this could also be the second thing the reader sees as the first thing is the masthead, therefore it is important to have a strap line. The advantage of doing that is that it’s catchy and can stay in people’s minds. This way it acts as a reminder or symbol of the magazine.
 
On my contents page, I wrote and Editors Letter, this is normally a paragraph written by the writer of the magazine to engage with the reader without even having to be there, the reader gets a sense of commitment with the magazine making it more interesting to read. Also this is another way for the writer to interact with the reader – this is another form of direct address.
 
As well as using a variety of conventions, I used a sweet spot in my media product, I originally placed my sweet spot in the lower right hand side but after the feedback I got I adapted to move to the upper left hand side as this would be more noticeable. I gave it a yellow background and made the text black; the contrast on dark on light makes this convention stand out more.
 
 
2)    How does your media product represent particular social groups?
 
My media product represents certain social groups; 13 to 19 year olds. The target audience I am mainly aiming for is males, this is because there is more of a chance for a male gender to pick up an R'n'B or Rap magazine than a woman. Females are even likely to pick up a Pop magazine. However the magazine I have created can be aimed at both men and women in some ways. This is established by the images and content of the stories.
 
It is unlikely for an older audience; 20 years and older to go into a shop and pick up a magazine for teenagers, as the older audience would be interested in something more mature and less disruptive. Therefore I have created a media product that looks more fun and eye-catching to look at. Older readers would be attracted to a more plain approach to the magazine.
 
3)    What kind of institution might want to distribute your media product and why?
 
I would prefer that well known public limited companies distribute my media product such as ASDA, Tesco, Morrison, Sainsbury etc... Due to the popular interests customers have with these big industries it would be perfect to give out my magazine through this. I am creating a monthly issue therefore it is always looking at ways to improve that it can attract the audience each issue
 
4)     Who would be the audience for your media product?
 
The audience for my target audience would be 13 to 19 year olds. I chose to aim it at this age because it was the ages from 13 to 19 that occurred the most when I carried out my questionnaire. Also targeting to this age was smart as this is the majority of ages that pick up R’n’B/Rap magazines, unlike an older audience would pick up something more appropriate for their age.
My target audience was marketed to teenagers and young adults as in their lifestyle they are always listening to music.
 
5)    How did you attract your audience?
 
There were many different ways in how I was to attract my audience in the best way thinkable. The first way in which I could attract my audience was by using bright bold colours and making the front cover look interesting with using different font sizes and styles for them to see my magazine more easily. I have kept the colour scheme similar throughout the magazine to keep it continuous and so the reader doesn’t get bored. The cover star of ‘A-J’ I also used to attract my audience preferably for my target audience as my audience is more like his age and can relate to the magazine making them pick the magazine up. In my media product I have used to constant colours; pink and blue, this is because I didn’t want to aim it at just one gender. As if it was a full blue magazine, it is more likely for a male to pick up the magazine, however if it was a full pink magazine, it is more likely for a female to pick up the magazine.
 
6)    What have you learnt about the technologies from the process of constructing this product?
 
While making my music magazine I was able to adapt many technological skills using different technology and software’s such as Adobe Photoshop, Adobe InDesign and DSLR cameras. With using Photoshop I was able to learn many different things such as: how to crop images, insert different backgrounds and use a selection of different tools to make ‘A-J’ look as if they are a part of the music industry. By using the desktop publishing software called InDesign, I learnt how to layout and structure my own magazine so it would look more professional, with this I was able to create a front cover, a double spread contents page and another double spread feature article. The last type of technology I used was a DSLR camera; this gave me the chance to take different types of shots and angles to help get a higher evaluation. I could change the lighting, setting, costume etc… This helped gain an understanding of how it could be experience in the real world, as these skills make you see things in an altered perspective.
 
7)    Looking back at your preliminary task, what do you feel you have learnt?
 
When looking back at my preliminary task I feel like I have been able to learn new skills and my understanding of the magazine industry in general as increased. The feedback I got from my teachers and peers helped me improve on my knowledge of my own work, as well as using new equipment and new programmes; being able to experiment with things such as Adobe Photoshop, Adobe InDesign and using Canon camera’s benefitting my familiarity of media industry in the future.
 
During this process I learned how to keep up with a blog on Blogger-Google. This blog page expressed the process of which my magazine was being created including all the evaluations I had to do with this topic. On the blog page I was able to make posts with text, pictures, and videos and also embed links onto my entries to show I was able to present my work in many different ways.